The 10 Most Common Copywriting Mistakes (And How to Fix Them)

In this session, I’ll share “X” of the most common mistakes I see businesses making with their website, email, and ad copy — and how to avoid falling into the same pitfalls.

Attendees will learn…
1. The MOST important thing to consider when writing for your audience

2. A foolproof technique for keeping copy focused

3. How to know whether your copy should be long, short, or somewhere in between

4. Why you should NEVER write in a vacuum…
And more!

You’ll leave with a new bag of practical tactics and tricks you can apply right away to make your website copy stronger.

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WordCamp Calgary 2018 is over. Check out the next edition!