{"id":970,"date":"2017-05-02T21:42:47","date_gmt":"2017-05-03T03:42:47","guid":{"rendered":"https:\/\/2017.calgary.wordcamp.org\/?post_type=wcb_session&#038;p=970"},"modified":"2017-05-04T20:34:23","modified_gmt":"2017-05-05T02:34:23","slug":"a-wordpress-dummys-approach-to-telling-selling-your-business-story-with-pro-level-skill","status":"publish","type":"wcb_session","link":"https:\/\/calgary.wordcamp.org\/2017\/session\/a-wordpress-dummys-approach-to-telling-selling-your-business-story-with-pro-level-skill\/","title":{"rendered":"A WordPress Dummy&#8217;s Approach To Telling &amp; Selling Your Business Story With Pro-Level Skill"},"content":{"rendered":"<p>WordPress can be the power horse behind your successful business&#8230; when you marry strategic technology with your well-told brand story. In this interactive presentation, learn how a non-expert WordPress user delivers expert-level marketing by leveraging WordPress basics to deliver your business story and experience. Kim will identify key fear triggers to blogging and sharing your brand, then provide examples of WordPress-based marketing systems that show how to tell &amp; sell your story with skill.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress can be the power horse behind your successful business&#8230; when you marry strategic technology with your well-told brand story. In this interactive presentation, learn how a non-expert WordPress user delivers expert-level marketing by leveraging WordPress basics to deliver your business story and experience. Kim will identify key fear triggers to blogging and sharing your &hellip; <a href=\"https:\/\/calgary.wordcamp.org\/2017\/session\/a-wordpress-dummys-approach-to-telling-selling-your-business-story-with-pro-level-skill\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;A WordPress Dummy&#8217;s Approach To Telling &amp; Selling Your Business Story With Pro-Level Skill&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13938967,"featured_media":0,"template":"","meta":{"_wcpt_session_time":1495918800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[889],"footnotes":""},"session_track":[174547],"session_category":[],"class_list":["post-970","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pheOQs-fE","session_date_time":{"date":"May 27, 2017","time":"3:00 pm"},"session_speakers":[{"id":"889","slug":"kim-page-gluckie","name":"Kim Page Gluckie","link":"https:\/\/calgary.wordcamp.org\/2017\/speaker\/kim-page-gluckie\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/13938967"}],"version-history":[{"count":1,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/970\/revisions"}],"predecessor-version":[{"id":973,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/970\/revisions\/973"}],"speakers":[{"embeddable":true,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/889"}],"wp:attachment":[{"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=970"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=970"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/calgary.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}