Dana DiTomaso is the CEO of Kick Point, a digital marketing agency based in Edmonton. Her career started in software and then web development, even before WordPress existed. Her passion is working with businesses to make their digital presences awesome and she feels your pain on how hard it is to create amazing content. In her spare time, she’s the technology columnist for CBC Edmonton AM and sits on the board of the Advertising Club of Edmonton which is disappointingly not really like Mad Men at all. You can follow her on Twitter @danaditomaso.